JD Sports Fashion Plc (LSE: JD.), trading around 94.3p, has accomplished something slightly interesting. Indeed, against the backdrop of a stock market which has recently been about as exciting as a cricket match on a snowy afternoon, it’s actually rather noteworthy.
Mind you, if those responsible for promoting cricket were to stop and think, perhaps the game could become considerably more entertaining if played on snow. We remain utterly ambivalent about most sports involving a ball, failing to understand quite what people find attractive about them. Perhaps football would be improved by releasing a few lions onto the pitch, golf revolutionised by introducing wild boar, and tennis finally made watchable by positioning a couple of wasps’ nests between the players.
Then again, BBC Question Time featuring a Silverback Gorilla on the panel might do wonders for its increasingly desperate viewing figures.
Needless to say, we’re still unlikely to be found wandering around a JD Sports store!
However, putting our sporting prejudices to one side, JD Sports has recently achieved a Higher High, with its share price closing at a level not seen since 30 October last year.
This is potentially significant.
The improvement has occurred against the backdrop of the share price attempting to break away from the downtrend which has been in place since 2024. While this doesn’t yet guarantee a sustained recovery, it does place the share price in what we rather like to call “fingers crossed” territory.
Importantly, there is a fairly straightforward near-term price level which, if exceeded, could provide a considerably more encouraging argument for optimism.
Our Positive JD Sports Scenario
At present, share-price movement above 96.4p should trigger an initial upward movement towards 98p.
Admittedly, this represents relatively modest immediate potential. However, 98p is where things could become considerably more interesting.
Our Big Picture calculations suggest that a successful move beyond 98p could provide the foundations for an initial advance towards 108p, with a longer-term secondary target sitting at 137p.
Naturally, these are conditional projections rather than guaranteed destinations. Nevertheless, should the anticipated upward movement develop, our tightest stop-loss level currently looks reasonable at 88p.
Our Negative JD Sports Scenario
A share-price CLOSURE below 88p would considerably weaken the positive argument.
Such a development would introduce the risk of a reversal towards an initial downside target of 66p, a level which makes reasonable visual sense when examining the broader chart.
Should 66p subsequently fail, our longer-term secondary downside calculation comes in at a rather unpleasant 40p.
Hopefully, we won’t be needing that particular number!
And in Summary?
We think JD Sports’ share price is showing early signs of wanting to move higher.
The achievement of a Higher High, combined with the developing challenge to the longer-term downtrend, provides grounds for cautious optimism. The immediate hurdle is 96.4p, followed by the rather more important 98p.
A successful move beyond the latter could open the door to 108p and potentially 137p over the longer term.
Of course, much depends on whether the market decides to cooperate.
Let’s just hope that, in their ongoing efforts to damage the UK economy, the Bank of England doesn’t foul things up with an imaginative interest-rate decision this Thursday, 5 November.
We’ve got enough excitement with JD Sports!

FUTURES
FUTURES
| Time Issued | Market | Price At Issue | Short Entry | Fast Exit | Slow Exit | Stop | Long Entry | Fast Exit | Slow Exit | Stop | Prior |
| 10:32:24PM | BRENT | 10339.9 | ‘cess | ||||||||
| 10:34:24PM | GOLD | 3929.14 | |||||||||
| 10:37:38PM | FTSE | 10603.1 | 10593 | 10583 | 10514 | 10617 | 10730 | 10778 | 10842 | 10686 | Success |
| 10:40:37PM | STOX50 | 6136.8 | 6125 | 6099 | 6065 | 6150 | 6202 | 6231 | 6280 | 6153 | ‘cess |
| 10:44:52PM | GERMANY | 25842.6 | |||||||||
| 10:47:08PM | US500 | 7580.2 | |||||||||
| 10:49:15PM | DOW | 51676.9 | ‘cess | ||||||||
| 10:52:32PM | NASDAQ | 28285.3 | Shambles | ||||||||
| 10:56:37PM | JAPAN | 63154 | ‘cess |
SUCCESS above means both FAST & SLOW targets were met. ‘CESS means just the FAST target met and probably the next time it is exceeded, movement to the SLOW target shall commence.
Our commentary is in two sections. Immediately below are today’s updated comments. If our commentary remains valid, the share can be found in the bottom section which has a RED heading. Hopefully, this will mean you no longer need to flip back through previous reports. HYPERLINKS DISABLED IN THIS VERSION
Please remember, all prices are mid-price (halfway between the Buy and Sell). When we refer to a price CLOSING above a specific level, we are viewing the point where we can regard a trend as changing. Otherwise, we are simply speculating on near term trading targets. Our website is www.trendsandtargets.com.
UPDATE. We often give an initial and a secondary price. If the initial is exceeded, we still expect it to fall back but the next time the initial is bettered, the price should continue to the secondary. The converse it true with price drops.
We can be contacted at info@trendsandtargets.com. Spam filters set to maximum so only legit emails get through…
Section One – Outlook Updated Today. Click here for Section Two – Outlook Remains Valid shares
Click Epic to jump to share: LSE:AVCT Avacta** **LSE:FGP Firstgroup** **LSE:FRES Fresnillo** **LSE:IQE IQE** **
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Updated charts published on : Avacta, Firstgroup, Fresnillo, IQE,
LSE:AVCT Avacta. Close Mid-Price: 57.5 Percentage Change: + 0.00% Day High: 59 Day Low: 56.6
If the share price of Avacta manages to move BELOW 56.6, initial DOWN tar ……..
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View Previous Avacta & Big Picture ***
LSE:FGP Firstgroup. Close Mid-Price: 235.2 Percentage Change: + 0.00% Day High: 235.8 Day Low: 231.6
The next task for Firstgroup is to get the price above 235.8 (not with a ……..
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View Previous Firstgroup & Big Picture ***
LSE:FRES Fresnillo. Close Mid-Price: 2291 Percentage Change: + 0.00% Day High: 2369 Day Low: 2251
Target met. Managing to get the share price BELOW 2,251 is the next probl ……..
</p
View Previous Fresnillo & Big Picture ***
LSE:IQE IQE. Close Mid-Price: 33.35 Percentage Change: + 0.00% Day High: 34.55 Day Low: 30.75
Target met. If IQE intends to relax, the price needs to get below 30.75 ( ……..
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View Previous IQE & Big Picture ***
*** End of “Updated Today” comments on shares. Listed below are those where commentary remains valid.
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Many thanks for taking the time to read this and good luck for today. Please feel free to mention us after something goes right!








